In this episode sponsored by TripleLift, James Trott, Senior Director of Global Addressable Media at Coca-Cola, discusses the growth of retail media networks and their benefits for consumers, retailers, and advertisers. He emphasizes the importance of dynamic creative and personalization in advertising, as well as the need for effective campaign…
Eric Franchi and Joe Zappa discuss POSSIBLE joining the ranks of adtech’s tentpole events, how many brands were there, the two ways to approach events (spontaneous connections or maniacal planning), brand-startup connections, and Joe Zawadzki’s recognizable floppy hair. Plus, Joe analyzes The Trade Desk CEO Jeff Green’s LinkedIn presence and…
In this episode, Alan Chapell chats with GW law school professor Daniel Solove about his latest book "On Privacy and Technology" as they try to find common ground between under and over regulation of the ads space. Learn more about your ad choices. Visit megaphone.fm/adchoices (https://megaphone.fm/adchoices)
In this episode of The Brand Forum, Jeremy Bloom (Marketecture Media co-founder, OhHello.ai founder) and Josh Palau (Media and AdTech executive and America’s favorite plus one) sit down with Natasha Shaikh, VP and Head of Paid Media at Wells Fargo. Natasha brings a sharp, no-nonsense perspective on what’s real (and…
In this episode of The Brand Forum, Jeremy Bloom (Marketecture Media co-founder, OhHello.ai founder) and Josh Palau (Media and AdTech executive and America’s favorite plus one) sit down with Natasha Shaikh, VP and Head of Paid Media at Wells Fargo. Natasha brings a sharp, no-nonsense perspective on what’s real (and…
AdTech God interviews Bob Regular, CEO and founder of InfoLinks. Bob reflects on his 30 years of experience, discussing the constant changes in the ad tech industry, the evolution of ad networks, and the importance of direct relationships with publishers. He emphasizes the need for transparency in advertising and the…
Advertising is a Risky Business. After an unforgettable Miami party, we’re not slowing down, but rather we’re turning it up. AdTechGod is crashing the ADWEEK House at the Hotel Barriere Le Majestic in Cannes with unapologetic 80’s energy.
MIAMI LIGHTS! Thank you to everyone who lit up Miami with us at Miami Lights! We couldn’t have asked for a better night from the great conversations to the glowing moments. Huge thanks to our incredible sponsors who brought the experience to life: VIP Experiences – FreeWheel & Wurl Neon…
Dan Goikhman (CEO) and Krish Arvapally (CTO) of Dappier join the show to discuss how their company helps media brands deploy AI agents across websites and messaging platforms. They talk about real-world use cases, monetization strategies, and the shift from traditional web pages to AI-powered interactions. Learn more about your…
AI and earnings took center stage this week. Perplexity’s building a browser, OpenAI wants to be your shopping assistant, and Big Tech dropped their Q1 numbers. We cover: • Perplexity builds a browser – CEO Aravind Srinivas explains how Comet aims to work at the operating system level, enabling actions…
Eric and Ari catch up with Teads CEO David Kostman to discuss the company’s merger with Outbrain, navigating between brand and performance goals, and how the open internet fits into today’s media landscape. They also break down what stood out at Possible, the latest in Google’s antitrust case, Apple’s courtroom…
We stopped by Viant Technology’s suite where the vibes and signals were strong as usual. Jon Schulz, CMO of Viant, kicked it off with a clear message that this year isn’t just going to be bigger, it’s going to be better. Field Garthwaite of IRIS.TV showed us how CTV is…
Marc Guldimann and Zach Kubin from Adelaide joined us with some serious energy (and maybe a little help from a 48-hour vision quest). They broke down how Adelaide has spent the past decade perfecting attention metrics and proving that true media quality drives outcomes better than viewability or completion rates…
Alan Chapell speaks with Richard Kramer from Arete Research about the pro's and con's of various remedies being discussed in connection with Google's search, ad tech and Privacy Sandbox cases. Learn more about your ad choices. Visit megaphone.fm/adchoices (https://megaphone.fm/adchoices)
Dr. Mark Grether joins the pod to talk about the four components of a massive commerce media business, how to maximize the opportunity for advertisers, why he joined PayPal to build their commerce media network after building Uber's ad business to $1B in revenue, and how AI is changing commerce…
Jackelyn Keller and Steve Bagdasarian from Comscore, Inc. showed up in style, turning their cabana into a full Miami experience complete with local art by Ray Ramirez, flash tattoos, and a celebration of what truly drives advertising: community and culture. They didn’t just talk data and measurement — they lived…
David Dworin and Soo Jin Oh dropped in to announce FreeWheel’s new Streaming Hub a fully integrated platform built to simplify how publishers manage and monetize streaming and TV inventory. From cutting out middlemen, to fixing live sports monetization at scale, to unlocking new opportunities for brands who’ve never touched…
In this episode of the AdTechGod Pod, Yen Nguyen, the SVP Head of Curation at Consumable, shares her journey on focusing in on curation. She discusses the evolution of curation in the ad tech space, particularly in audio advertising, and highlights the untapped potential of digital audio. Yen emphasizes the…
Two unicorns walked into #preachonthebeach — and they didn’t just talk about the future, they proved it’s already here. Jay Wolff from KERV.ai and Amy Worcester Lanzi from Digitas North America stopped by the AdTechGod suite (even though AdTechGod was MIA) and broke down what’s really moving the industry: AI-powered…
Travel is back and Sojern is making sure marketers don’t miss a beat. Josh Beckwith, Global VP at Sojern, stopped by the #preachonthebeach suite to talk about the power of travel data and why real-time intent matters more than stale audience segments. Then Howard Luks, VP of Audience Solutions at…
When Divine Intervention Hits Different… Sometimes, the universe (or maybe AdTechGod ®️) puts the right people in the right room at the right time. Matthew C. Doherty, CEO of EXTE North America, and Jeremy Bloom 🌞 reunite and dive into something bigger than just a catch-up. They’re talking about building…
Ari Paparo speaks with Andy Batkin, CEO of Duration Media, about the launch of Curation Media, a new approach to programmatic advertising. They explore the shift away from middlemen, how real-time viewability tech is creating unique, high-quality ad impressions, and what “scarcity at scale” really means for both publishers and…
When the going gets tough, Big Tech finds a way to shift the blame. This week’s news? Google quietly backs out of cookie deprecation, fights for control in court, and Apple slowly makes its ad empire move. In todays news we cover: • Google waves the white flag on cookies…
