As part of our Innovation Collaborating w/ TVREV and Fabric Media, Ari Paparo led a fascinating discussion on the convergence of B2B marketing and CTV w/ Lee Womer of LinkedIn and Stuart Schwartzapfel of iSpot. According to EMARKETER, B2B media is a $43B opportunity this year. This is BEFORE we…
In this week’s episode of The Refresh (July 7, 2025), Kait breaks down the top stories reshaping advertising and media. Apple’s massive push into theatrical releases hits a milestone with F1, raising questions about the long game for Apple’s entertainment ambitions. Meanwhile, Google launches OfferWall, a monetization tool built for…
Ari Paparo talks with Justin Evans, Head of Innovation and Insights at Samsung Ads and author of The Little Book of Data. They discuss the core ideas behind the book, how data concepts apply across industries, and why clear thinking rather than technical expertise is often what matters most. The…
The evening brought together leaders from across the adtech industry for an intimate gathering at Zuma Cannes. With stunning views and thoughtful conversation, guests discussed the current state of the industry and what’s ahead for advertising and technology.
Host Alan Chapell moderates a debate between Erez Levin (buy-side) and Gareth Glaser (sell-side) on how the ad tech marketplace is shifting while interjecting a few nuggets about the role of privacy and competition as we look towards 2026 and beyond. Learn more about your ad choices. Visit megaphone.fm/adchoices (https://megaphone.fm/adchoices)
Big Happy CEO Jonathan Frohlinger joins Eric Franchi and Joe Zappa to discuss how he got a mobile creative tech business off the ground, learnings in GTM and hiring from his agency days, and what an adtech moat looks like in the AI era. Plus, Jon shares some news: Big…
In this episode of the AdTech Godpod, host AdTech God speaks with Fariba Zamaniyan, Global Vice President of Data Monetization at TiVo. Fariba shares her journey from her immigrant roots to becoming a leader in the AdTech industry, discussing her experiences at Nielsen and the evolution of TiVo from a…
In this week’s episode of The Refresh, Kait unpacks a surprisingly calm post-Cannes news cycle, headlined by the FTC's conditional green light of the $13.5 billion Omnicom-IPG merger. She also breaks down the continuing slide in CTV CPMs despite a booming supply of inventory, and confronts the ongoing issue of…
Ari and Eric recap key themes from Cannes 2025, including the ongoing conversation around AI in advertising and media, the presence of creator and sports partnerships, and recent developments in commerce media. They share observations on industry announcements, AI's progress (and limitations), and structural changes in the ad tech space.…
In this episode of the AdTechGod pod, host AdTech God engages in a deep conversation with Matthew Black, exploring his unique journey in the advertising industry. Matt shares insights into his diverse background, the evolution of ad tech, and the impact of AI on advertising. He discusses his career aspirations,…
The AdTech God Party, co-hosted with Adweek, took place during Cannes Lions and was attended by professionals from across the advertising and media sectors. The event was invite-only and included networking among brand marketers, publishers, agencies, and platforms. Location: Hotel Barrière Le Majestic Cannes Hosts: @AdTechGod and @AdweekMag Sponsors: Blis,…
Journalist Marty Swant (Digiday, Forbes, NY Times) joins Alan Chapell to talk about the ways an ad industry trade journalist combats spin in their search for truth. Marty also drops some thoughts on key trends in the ads space that are not getting nearly enough attention. Learn more about your…
In this episode of The Brand Forum, Jeremy Bloom (Marketecture Media co-founder, OhHello.ai founder) and Josh Palau (Media and AdTech executive and America’s favorite plus one) sit down with Lisa Perez, Vice President and General Manager of Marketing at Bayer. Lisa shares her experience leading well-known brands like One A…
Duration Media CEO Andy Batkin joins Eric Franchi and Joe Zappa to discuss why and how his company evolved from a focus on viewability to curation and combining old-school sales and marketing tactics with more modern approaches.
In this episode of The Brand Forum, Jeremy Bloom (Marketecture Media co-founder, OhHello.ai founder) and Josh Palau (Media and AdTech executive and America’s favorite plus one) sit down with Lisa Perez, Vice President and General Manager of Marketing at Bayer. Lisa shares her experience leading well-known brands like One A…
In this episode of the AdTechGod Pod, I’m joined by Tom Goodwin for a no-holds-barred conversation about the gap between marketing hype and real consumer experiences. We dive into the current state of advertising from the pitfalls of performance obsession to the urgent need for brand building and creative reinvestment.…
Ari Paparo chats with Milly Botes, VP of Product Management at Acast, about how the company’s podcast monetization platform and ad network. Milly breaks down the evolution of dynamic ad insertion, what makes host-read ads so effective, and how Acast is using AI to help with podcast discovery for advertisers…
In this week’s episode of The Refresh, Kait dives into the wave of major announcements that dominated Cannes Lions 2025 highlighting a shift inadvertising where TV and streaming platforms stole attention from AI. From exclusive inventory deals to AI-powered product placement, the episode unpacks how players like Amazon, Disney, Netflix,…
We caught up with Nexxen's Chief Customer Officer Kara Puccinelli at their stunning suite in Cannes to talk creativity, connection, and what it means to drive real results across both the buy and sell sides. With AI and transparency at the core, Nexxen’s vision is all about using smart tech…
Ari Paparo sits down with Oleg Korenfeld, CTO of CMI Media Group, to discuss their experience integrating AI into agency media planning. They explore the challenges of working with multiple data sets, the limitations of generative AI in answering precise data queries, and how they adjusted their approach to automation.…
We stopped by KERV.ai’s suite at Cannes Lions to catch up with Lauri Baker and Christa Zambardino on the future of AI-powered creative and shoppable media. From pixel-level video intelligence to creator-led commerce, the two are doubling down on smarter content that drives outcomes—and doing it with authenticity. - KERV.ai’s…
In part two of this two part interview, host Alan Chapell and Jonathan Kanter go deep on the Google ad tech antitrust trial remedies phase. Learn more about your ad choices. Visit megaphone.fm/adchoices (https://megaphone.fm/adchoices)
Ari Paparo talks with Sean Muller, CEO of iSpot, about the challenges and opportunities in measuring video across platforms such as linear TV, streaming, and social media. They explore how AI is helping to accelerate insights and enhance creative planning, and how marketers are adapting to changes in video consumption…
