Filling up your jack-o-lantern with some juicy AdTech news this week đź‘»
▫️To mostly no-one’s surprise and some dismay, Google officially shuts down the Privacy Sandbox, adding another ghost to their machine
▫️Warner Bros Discovery is confidently flaunting its best assets, putting itself up for sale and poising the TV landscape for more consolidation
▫️Samsung and Perplexity are partnering up to bring generative AI search into your TV viewing experience. Google recently announced a similar move with Gemini
#adtech #digitaladvertising #programmaticadvertising
