We stopped by KERV.ai’s suite at Cannes Lions to catch up with Lauri Baker and Christa Zambardino on the future of AI-powered creative and shoppable media. From pixel-level video intelligence to creator-led commerce, the two are doubling down on smarter content that drives outcomes—and doing it with authenticity.

- KERV.ai’s AI is natively built into their product, from object recognition to ad performance tools
- Open Influence focuses on organic creator content that scales across CTV, billboards, and commerce
- Together, the two companies are bridging the gap between content, shopping, and measurement

#HotYachts | Marketecture Media | The Advertising Forum | AdTechGod ®️