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Learn how to use generative AI. Or fade into irrelevancy.

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Recent Episodes

  • Episode 127: Mark Grether on What PayPal Ads Is Building
  • Inside Roblox’s Growing Ad Platform with Louqman Parampath
  • Episode 126: Ampersand’s TV Strategy, Meta’s AI Ads, and Amazon’s DSP Moves
  • EXTE: Contextual Targeting, Optimization, and Expanding into the U.S. Market
  • Episode 125: Serial Marketer David Berkowitz
  • Blis CTO Aaron McKee on Location Intelligence and the Future of Omnichannel Advertising
  • Episode 124: Jenny Wall from VideoAmp on Currency and the Upfronts
  • How to be Power Collaborator: An Agency Perspective
  • Episode 123: Olivia Kory from Haus tells us why YouTube is underrated. Plus saying goodbye to Xandr Invest
  • See all →
Marketecture: Get Smart. Fast. Logo

The Marketecture Podcast is hosted by industry experts Ari Paparo and Eric Franchi. Every Friday they publish an interview with an important thinker in the advertising and marketing industries, and cover that week's most important news.

Every Monday there's an in-depth vendor interview where you learn about interesting companies.

https://www.marketecture.tv

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