Kevin Zoss, Partner and Head of Media at Lazy Boy Agency, on Platform Openness in Advertising

Kevin Zoss, Partner and Head of Media at Lazy Boy Agency, explains why platform openness gives agencies leverage to capture cultural opportunities before they become expensive mainstream moments.

In this clip from The Advertising Forum Open Garden Series, Kevin and Tom Burke (AI Digital) discuss how openness, AI workflows, and human creativity shape the future of advertising.

Watch the full episode here: https://youtu.be/u3k0x9VSYUg